Known as "The Fight of the Century," this first boxing match between Joe Frazier and Muhammad Ali on March 8, 1971, at Madison Square Garden has become legendary. "A personal note: I wanted to create the poster for this fight, but Madison Square Garden, which had laready made arrangements with Leroy Neiman, refused to allow it and I could not use the name of this venue nor the name or image of the fighters. How to create a poster nonetheless? I approached the American Congress of Racial Equality, which had been permitted to hold a live closed-circuit viewing at the State Armory in Harlem, and asked if I could create a poster for that viewing. I commissioned the art from my friend, the great Swiss graphic artist, Celestino Piatti, and he provided this image -- possibly the only fight poster ever created which did not mention the fighters or the place of their fight. Free copies were given to the organizers who effectively used it to promote their event." - Jack Rennert
Printed in 1971, it is an advertisement for the Union Camp printing company, and showcases a bright slice of Americana with the legendary Babe Ruth front and center. This would be perfect for a little boy's room or a sports fan's area. With the caption "Babe Ruth Had It," the poster highlights the greatness of one of our nation's most talented athletes.
Produced by the Container Corps of America, this poster is part of a series dedicated to the Great Ideas of Western/Eastern Man. In this particular image, the Surrealist artist Magritte illustrates George Santayana's great truth in The Life of Reason: "Those who cannot remember the past are condemned to repeat it."
"One might expect this to pop up as an example of controversial work: the image, meant to appeal to the nation’s youth, zooms in on a jean jacket pinned with a number of buttons, including one bearing a marijuana leaf icon. But in Canada’s original Trudeau epoch, no one batted an eye, says Bellmare." Azure Magazine
This poster features Amik, the mascot of the 1976 Summer Olympics. "In the Algonquin language, amik means "beaver." A national competition was held to name it. The beaver or "amik" was chosen as mascot because it is an animal strongly associated with Canada, the country where the games were held. The beaver also represents hard work." - Wikipedia
Printed for the 1980 Olympics in Lake Placid, New York, it is a fabulous addition to any Olympics collection. It features a bobsled speeding down the track. The camera doesn't really pick this up, but it is printed on a thick metallic paper–so it really captures the light beautifully in person.
Printed ca. 1980, it was put out by PBS to advertise their Sunday night recaps of all the Great Moments in Sports. From hockey to baseball, football to horseracing, basketball to boxing, they covered all sports.